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  • Dancing 200 Days From Today

    The 2018 Winter Paralympic Games in PyeongChang, KOR, concluded last night with a ceremony featuring much dancing. Again! In October, the Olympic family will meet in Buenos Aires, ARG, when the dancing will be for medals!

    19/03/2018 read more ...
  • The In-Depth Interview

    Two bonus features are added to the Vimeo on Deman highlights packages we produce on the GrandSlams and the televised championships. The quarterfinal is the first and an interview with one of the ccouples the is the second.

    19/03/2018 read more ...
  • Friday Release: GrandSlam Latin Helsinki

    The highlight programme of the 2018 GrandSlam Latin Helsinki is available. Again, it is an entire package that awaits you: the main programme covering semi and final, the bonus quarterfinal and an interview with Marius and Khrys.

    16/03/2018 read more ...
  • The Latin Final In Brno

    It was with the five Latin dances that the 2018 European Champions in Ten Dance conquered their title. Here is the full-length final as it was recorded by our colleague Helmut Roland, who also did the still photography in Brno.

    14/03/2018 read more ...
  • More Ten Dance

    A live webcast on the 2018 European DanceSport Championship Ten Dance came out of Brno, CZE, already. Nevertheless, our recordings of both finals should be appreciated too. Here is the Standard Final in full length.

    13/03/2018 read more ...
  • 2018 European Ten Dance

    A complaint reached us that the 2018 European Championship Ten Dance did not receive the exposure it deserves through this website. If any of the dancers should feel that way too, we would certainly want to apologise.

    13/03/2018 read more ...

Year Four | Going Strong 02/03/2018

All Eyes On You @ SWAROVSKI The GrandSlam partnership between SWAROVSKI - the leading producer of precision-cut crystal for fashion, jewellery and home décor - and the World DanceSport Federation (WDSF) goes into its fourth year. In fact, the global partnership was announced on 4 March 2015 and first implemented at the inaugural leg of that year's Series in Helsinki, FIN.

Three years later, SWAROVSKI crystals continue to bring sparkle to costumes and jewelry across the entire world of dance, and the WDSF GrandSlam has further consolidated its position as the leading competition series in DanceSport. But as with all good partnerships, it is important to periodically update some of the criteria that apply and to review the way it is communicated to the world. This process has just been completed and the new "look and feel" of the partnership gets rolled out here in Helsinki! "ALL EYES ON YOU" continues to be the theme - but with the new SWAROVSKI SHIMMER EFFECT added!

DanceSport, with its lightning-fast Latin, smooth-flowing Standard and dynamic ShowDance, captures the imagination not only because of the beauty and grace of the movements, but also its performance-enhancing costumes.

Crystals from SWAROVSKI play a vital role, catching and throwing light reflections around the dance floor, following the sinuous movements of the body, and creating a sense of spectacle. A costume may take as little as a couple of hours to make, but the crystal application can take up to ten times longer to achieve the body-outlining effect required by dancers to enable judges and audience to fully appreciate the choreography and its execution.

rQkqn4KZUR8|SWAROVSKI Shimmer Effect