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  • The Night of The Legends

    It was awards night at Sportel yesterday. The best television images and the best books in sports were recognised by juries made up of outstanding athletes, true sports legends, who assigned the 12 prizes to the winners. And then it was the turn of Peter, Gabi and Anna ...

    26/10/2016 read more ...
  • Gabi And Anna @ Sportel

    Gabriele Goffredo and Anna Matus, two-time World Champions in the Latin American dances, visit Monaco and Sportel 2016, the Sports Marketing and Media Convention, on 25 October. There they showcase top-level DanceSport.

    24/10/2016 read more ...
  • New President For FIDS

    The Italian DanceSport Federation FIDS held its ordinary Elective General Meeeting on Saturday 22 October in Rome. Standing unopposed after the other two candidates had withdrawn, Giovanni Costantino was elected by acclamation.

    24/10/2016 read more ...
  • Combat Competition Manipulation | White Paper

    The members of the Presidential Task Force to Combat Competition Manipulation in DanceSport publish a "White Paper" that should serve as the basis to their discussions on and their efforts in improving integrity in DanceSport.

    22/10/2016 read more ...
  • Better Late Than Never

    At long last, the WDSF Communications team releases the second of its "My Very Best 2015" programmes: the Latin Edition. To say that it is merely a compilation of the very best Latin dancing during 2015 doesn't do it justice! It's more: it shows you the human side of it all!

    21/10/2016 read more ...
  • 2016 World Formation Standard

    The WDSF Sports Director advises the Member Bodies that the 2016 World DanceSport Championship Standard Formation will take place in Pécs, HUN, on 4 December. Another major event saved in less than one week!

    21/10/2016 read more ...

Social Media Campaigning 21/03/2013

A day with ...

Creative minds are backing up the organisers of the 2013 WDSF European DanceSport Championship Standard held on 20 April in the city of Aarhus, DEN.

The Sport Aarhus Events team around Finn Lyck approached WDSF Communications with an idea to promote the European Standard and its protagonists through innovative campaigning on social media.

In the lead-up to the event, a facebook page is to present some of the couples that will be dancing for the title at the NRGi Arena with visuals (videos and photos) produced by the couples themselves.

WDSF Communication Commission chair Heidi Goetz is rallying to get the nominated couples to participate in the promotional initiative by providing self-produced content to the Sport Aarhus Events team. "A day with ..." is the title for short vignettes that aim to show a broad audience how dancers prepare for the European Standard Championship. A script guides the couples on how to produce the raw material for the vignettes.

"A day with ..."

Martino Zanibellato - Michelle Abildtrup, DEN, helped the Sport Aarhus Events team produce a pilot, even though they will not compete in Aarhus.

qF3a7pQ2nPU|2013 WDSF European Championship Standard ⎪Aarhus, DEN ⎪Abildtrup - Zanibellato, DEN