It was in March 2015 when Swarovski concluded a global partnership agreement with the World DanceSport Federation. Under this agreement, Swarovski is named as the main partner for the WDSF GrandSlam Series, the six-leg series comprising 12 tournaments in the
Latin American and the Standard dances. By partnering with WDSF and by associating the brand with the federation’s most elite competitions, Swarovski forges new and closer ties to DanceSport.
The world’s best dancers go head-to-head in two contrasting disciplines: sensual the one, very posh and formal the other. It is no secret that all these dancers settle for nothing but the best. This makes the sparkling crystals from Swarovski – a beautiful
amalgam of creativity, master craftsmanship and state-of-the art technology – a natural choice for the stars of the dance floor.
For the WDSF GrandSlam Series, Swarovski has created a set of unique trophies. These were developed with new technology and a computer-controlled machine cut that is unique to Swarovski. It produces concave and convex facets that capture all the elegance and
precision of the dancers.The new cut gives crystal the added value of a new emotional component and offers designers a completely new language of form to achieve their personal visions. Go to crystals.swarovski.com!